Site icon CCTV Wiki

Axis Communications Unveils AI’s Impact on Video Surveillance

Axis Communications, a global heavyweight in video surveillance, has just dropped its latest report, “The State of AI in Video Surveillance,” offering a deep dive into how artificial intelligence is reshaping security, safety, and beyond. The report unearths critical insights into AI technologies, their seamless integration, and the exciting opportunities and challenges they present across security, safety, business intelligence, and overall operational efficiency.

The adoption of AI has skyrocketed in the last couple of years, fueled by rising customer expectations, a clearer understanding of its potential applications, and the emergence of innovative use cases.

“AI remains one of the most powerful and transformative technologies within the video surveillance industry,” says Mats Thulin, Director AI & Analytics Solutions at Axis Communications. “This new research reveals that while there are significant opportunities for AI to improve safety and security, operational efficiency, and business intelligence, there must be a focus on ethical implementation and meaningful integrations which drive value.”

The report is based on qualitative interviews with AI experts from Axis’s global partner network, and it reveals several key themes surrounding AI technologies.

The transition to cloud and edge AI continues to accelerate

The research highlights a clear trend: the shift from traditional on-premise server systems to hybrid architectures is gaining momentum. This evolution is driven by the need for greater scalability, faster processing speeds, and more efficient bandwidth usage. The hybrid model, which cleverly combines the real-time processing power of edge AI on cameras with the scalability and long-term data storage of the cloud, is quickly becoming the go-to approach for many organizations. This balanced strategy allows businesses to leverage the unique strengths of both technologies.

The integration of diverse data sources

Experts agree that enriching video data with additional sensory inputs, such as audio and contextual environmental factors, significantly enhances situational awareness. This provides deeper, more actionable insights and offers a more comprehensive understanding of events. Ultimately, this revolutionizes safety and security measures while boosting business intelligence capabilities.

By combining multiple data streams, organizations can achieve more accurate detection and prediction of potential threats. For example, in emergency situations, pairing visual data with audio analysis allows security teams to respond faster and with greater precision.

Facial recognition gains traction

The research also indicates that facial recognition technology is becoming more widely accepted in many countries, supported by the introduction of new regulations designed to clarify its ethical application and provide a framework for its responsible use.

Interviewed experts predict that facial recognition will continue to gain ground globally, but this hinges on aligning with privacy regulations and ensuring transparency about how the technology operates. Ethical considerations surrounding facial recognition remain a key focal point, particularly in regions with stringent privacy laws.

About the report

This comprehensive report combines insights from in-depth interviews with AI experts from Axis’s global partner network, alongside data from surveys of distributors, channel partners across 68 countries, and end customers in 64 countries. You can download “The State of AI in Video Surveillance” report here.

About Axis Communications

Axis empowers a smarter and safer world by creating solutions for improving security and business performance. As a network technology company and industry leader, Axis offers solutions in video surveillance, access control, intercom, and audio systems. They are enhanced by intelligent analytics applications and supported by high-quality training.

Axis has around 5,000 dedicated employees in over 50 countries and collaborates with technology and system integration partners worldwide to deliver customer solutions. Axis was founded in 1984, and the headquarters are in Lund, Sweden.

Axis Communications Singapore has received the Cybersecurity Agency of Singapore (CSA) Cybersecurity Labelling Scheme (CLS) Level 4 certification, demonstrating the company’s strong commitment to cybersecurity and product assurance.

The Axis Experience Centre across APAC display many of the latest offerings, including advanced surveillance systems encompassing features such as audio analytics, intrusion detection, automated access control systems, as well as data analysis tools that yield actionable insights for better decision-making.

Learn more and book a visit: https://www.axis.com/axis-experience-center?head_region=APAC

Connect with an Axis Sales Representative.

Exit mobile version