Tire Giant Halts Costly Overnight Crime Spree with AI-Powered Security
Big Brand Tire & Service, one of the nation’s fastest-growing independent tire and automotive service providers with over 300 locations, faced a mounting crisis. Persistent after-hours security challenges, ranging from trespassing and illegal encampments to outright theft and severe vandalism, plagued multiple high-risk sites. Now, a groundbreaking partnership with Interface Systems has dramatically turned the tide, virtually eliminating break-ins and significantly reducing other criminal activity. The secret weapon? Interface’s AI-powered Virtual Perimeter Guard.
For Big Brand Tire & Service, the problem wasn’t just an inconvenience; it was a significant financial drain and a source of constant operational disruption. “We constantly had people in the back alley, and our managers had to regularly deal with transients on the property, some of whom became hostile,” recounts Johnny Wedell, Retail Commercial Operations Representative at Big Brand Tire & Service. “Some of our locations were facing frequent break-ins, and someone would have to come in the middle of the night to often board up a broken window.”
The High Cost of Vulnerability
Even seemingly minor incidents, like a shattered window, could tally repair costs exceeding $1,000. A single break-in, however, often resulted in damages soaring past $15,000. Beyond the direct financial hit, these events diverted valuable staff time, posed safety risks, and disrupted daily operations. It became clear that reactive security measures were no longer sufficient. Big Brand Tire & Service needed a proactive solution – one that could deter threats before they escalated.
AI Takes the Watch: How Virtual Perimeter Guard Works
Interface Systems, a leading managed service provider in remote video monitoring and commercial security, deployed its cutting-edge Virtual Perimeter Guard at a particularly vulnerable Big Brand Tire location. The system leveraged existing network infrastructure, ensuring a seamless implementation without interrupting daily business. During an initial calibration phase, the AI-powered system meticulously learned the site’s environment and typical activity patterns, fine-tuning its detection accuracy.
Virtual Perimeter Guard employs AI-enabled cameras to intelligently distinguish genuine threats – such as people or vehicles – from harmless environmental motion. When suspicious activity is detected, the system immediately activates visible and audible deterrents, including flashing strobe lights and pre-recorded audio warnings instructing intruders to leave the property. If the activity persists, alerts escalate to Interface’s U.S.-based Interactive Security Operations Center. Here, trained security professionals can issue live voice-down interventions, directly confronting trespassers, and coordinate with local law enforcement when necessary.
Immediate and Transformative Results
The deployment yielded immediate and measurable success. Break-ins at the pilot location ceased entirely post-installation. Monitoring reports revealed a dramatic decline in trespassing and loitering, with repeat offenders no longer returning. An impressive 91% of events were resolved through automated deterrence, requiring no human intervention, and overall security activations were reduced by 65% within weeks.
These improvements resonated directly with daily operations. Late-night alerts became a rarity, eliminating the need for managers to rush to properties in the middle of the night to secure premises. “The biggest benefit of Virtual Perimeter Guard is the peace of mind that comes from knowing we’re no longer facing overnight break-ins,” affirms Tim Handel, Loss Prevention and Risk Management Manager at Big Brand Tire & Service.
Following this resounding success, Big Brand Tire & Service is now actively evaluating a broader rollout of Virtual Perimeter Guard across additional locations, solidifying its proactive perimeter security strategy for the future.

